Books Kinokuniya Singapore

Influence : The Psychology of Persuasion (Harperbusiness Essentials) [Paperback]

by Cialdini, Robert B.

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Explains the psychology of why people say "yes" - and how to apply these understandings. This book aims to teach the six principles, how to use them to become a skilled persuader - and how to defend yourself against them.

image of Influence : The Psychology of Persuasion (Harperbusiness Essentials)
9780061241895
  • S$33.32 Online Price
  • S$29.99 Kinokuniya Privilege Card Member Price
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